HP - Laptop Without Box
I saw this over at Gizmodo and thought it deserved to be a Friday post.
We've seem our share of good packaging ideas and bad packaging ideas, but this new method from HP is a great packaging idea. Their Pavilion dv692 systems available at Wal-Mart and Sam's Club will sit on the shelf in their own recycled material messenger bags, stabilized and protected with internal air bubbles. This alternative to huge boxes shoved full of styrofoam has reduced HP's individual consumer packaging by an outrageous 97%.